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Developing Marketing Strategies and Plans

The price discrimination in which seller charges different prices to different customers on the basis of their demand is classified as __________?

Developing Marketing Strategies and Plans, Marketing Mcqs /
The price discrimination in which seller charges different prices to different customers on the basis of their demand is classified as __________?

A. second-degree price discrimination
B. first-degree price discrimination
C. third-degree discrimination
D. fourth-degree discrimination

The price discrimination in which seller charges different prices to different customers on the basis of their demand is classified as __________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

The fixed cost is divided by unit sales and then added into variable cost for calculation is ___________?

Developing Marketing Strategies and Plans, Marketing Mcqs /
The fixed cost is divided by unit sales and then added into variable cost for calculation is ___________?

A. markup demand
B. unit cost
C. markup cost
D. markup price

The fixed cost is divided by unit sales and then added into variable cost for calculation is ___________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

The pricing technique through sellers charge constant low prices without any sales promotion effort is classified as ________?

Developing Marketing Strategies and Plans, Marketing Mcqs /
The pricing technique through sellers charge constant low prices without any sales promotion effort is classified as ________?

A. perceived pricing
B. everyday low pricing
C. high low pricing
D. value pricing

The pricing technique through sellers charge constant low prices without any sales promotion effort is classified as ________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

The maximum current profit, market skimming, product quality leadership and market share are considered as the techniques of _________?

Developing Marketing Strategies and Plans, Marketing Mcqs /
The maximum current profit, market skimming, product quality leadership and market share are considered as the techniques of _________?

A. determining demand
B. select pricing objective
C. analyzing prices of competitor’s
D. estimating costs

The maximum current profit, market skimming, product quality leadership and market share are considered as the techniques of _________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

If the total cost is $70000 and the level of production is 30000 units then the average cost will be __________?

Developing Marketing Strategies and Plans, Marketing Mcqs /
If the total cost is $70000 and the level of production is 30000 units then the average cost will be __________?

A. $2.33
B. $3.33
C. $4.33
D. $5.33

If the total cost is $70000 and the level of production is 30000 units then the average cost will be __________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

If the unit cost is $30, desired return on sales is 75%, invested capital $60000 and units sold are 20000 then target return price is __________?

Developing Marketing Strategies and Plans, Marketing Mcqs /
If the unit cost is $30, desired return on sales is 75%, invested capital $60000 and units sold are 20000 then target return price is __________?

A. $45.25
B. $40.25
C. $36.25
D. $32.25

If the unit cost is $30, desired return on sales is 75%, invested capital $60000 and units sold are 20000 then target return price is __________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs