Developing Marketing Strategies and Plans Archives

For the planning of period, the development of specific goals is called __________?

For the planning of period, the development of specific goals is called __________?

A. goal formulation
B. goal achievement
C. goal hierarchy
D. quantitative objective

For the planning of period, the development of specific goals is called __________? Read More »

The process of defining customer focuses on selling a product to existing market is called _________?

Developing Marketing Strategies and Plans, Marketing Mcqs / admin

The process of defining customer focuses on selling a product to existing market is called _________?

A. target market definition
B. strategic market definition
C. financial market definition
D. business analysis definition

The process of defining customer focuses on selling a product to existing market is called _________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

The assessment of growth opportunities is the part of ____________?

Developing Marketing Strategies and Plans, Marketing Mcqs / admin

The assessment of growth opportunities is the part of ____________?

A. corporate planning
B. tactical planning
C. strategic planning
D. financial planning

The assessment of growth opportunities is the part of ____________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

When a firm offers logistical services for some other company’s product, it is said to be _________?

Developing Marketing Strategies and Plans, Marketing Mcqs / admin

When a firm offers logistical services for some other company’s product, it is said to be _________?

A. logistic alliance
B. production alliances
C. raw materials alliance
D. employee alliances

When a firm offers logistical services for some other company’s product, it is said to be _________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

When a company agrees to promote product of other company it is classified as _________?

Developing Marketing Strategies and Plans, Marketing Mcqs / admin

When a company agrees to promote product of other company it is classified as _________?

A. product alliance
B. service alliances
C. promotional alliances
D. logistic alliances

When a company agrees to promote product of other company it is classified as _________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

The process of defining the business, shaping its scope and repositioning the brand entity is the part of ___________?

Developing Marketing Strategies and Plans, Marketing Mcqs / admin

The process of defining the business, shaping its scope and repositioning the brand entity is the part of ___________?

A. business realignment
B. business workflow
C. cross functional teams
D. various department strategies

The process of defining the business, shaping its scope and repositioning the brand entity is the part of ___________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

The analysis of opportunities and threats include ___________?

Developing Marketing Strategies and Plans, Marketing Mcqs / admin

The analysis of opportunities and threats include ___________?

A. internal environment
B. external environment
C. market environment
D. product environment

The analysis of opportunities and threats include ___________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

In hypercompetitive economy, a company can win only by tuning the ____________?

Developing Marketing Strategies and Plans, Marketing Mcqs / admin

In hypercompetitive economy, a company can win only by tuning the ____________?

A. providing superior value
B. communicating value
C. managing the superior value
D. all of the above

In hypercompetitive economy, a company can win only by tuning the ____________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

An instrument for directing and coordinating the whole market effort is called as __________?

Developing Marketing Strategies and Plans, Marketing Mcqs / admin

An instrument for directing and coordinating the whole market effort is called as __________?

A. marketing plan
B. business plan
C. financial plan
D. corporate plan

An instrument for directing and coordinating the whole market effort is called as __________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

The activities in researching and developing with high quality is the part of _________?

Developing Marketing Strategies and Plans, Marketing Mcqs / admin

The activities in researching and developing with high quality is the part of _________?

A. the customer acquisition process
B. the new-offering process
C. the product-sensing process
D. the fulfill management process

The activities in researching and developing with high quality is the part of _________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs