The way of designing international channels to manage entire supply chain which leads to global value delivery network is classified as?
A. whole strategic view
B. whole channel view
C. whole product adaptation
D. whole communication adaptation
A. whole strategic view
B. whole channel view
C. whole product adaptation
D. whole communication adaptation
A. geographic segmentation
B. income segmentation
C. psycho graphic segmentation
D. behavioral segmentation
A. mass marketing
B. segmented marketing
C. niche marketing
D. micromarketing
The Toyota Corporation which produces several different brands of cars is an example of? Read More »
Customer Driven Marketing Strategy, Marketing McqsA. smaller firms
B. larger firms
C. business giants
D. retail store
Niche marketing helps more in? Read More »
Customer Driven Marketing Strategy, Marketing McqsA. mass marketing
B. segmented marketing
C. niche marketing
D. micromarketing
The companies that targets market very narrowly is called? Read More »
Customer Driven Marketing Strategy, Marketing McqsA. global firm
B. expanding firm
C. premium firm
D. challenger firm