A. contract manufacturing
B. joint ownership
C. management contracting
D. all of above
Customer Driven Marketing Strategy
Considering industrial structures, the economies whose majority of people belongs to agricultural business are classified as?
A. emerging economies
B. industrial economies
C. raw material exporting economies
D. subsistence economies
Considering industrial structures, the economies that are large exporters of manufactured products or services are classified as?
A. raw material exporting economies
B. subsistence economies
C. emerging economies
D. industrial economies
The global communication and product strategy in which communication is adjusted but product would not be changed is classified as?
A. product adaptation
B. straight product extension
C. dual adaptation
D. communication adaptation
Both loyal and profitable group of customers is considered as?
A. Strangers
B. Butterflies
C. Barnacles
D. True friends
Considering industrial structures, the economies who are rich in mineral resources but are poor in other manufacturing ways are classified as?
A. raw material exporting economies
B. subsistence economies
C. emerging economies
D. industrial economies
The kind of direct marketing done by mailing print, digital or video catalog is presented online or made available in stores is classified as?
A. direct mail marketing
B. kiosk marketing
C. catalog marketing
D. premium marketing
The online journals where people post their reviews and thoughts on narrow topic are classified as?
A. business domain website
B. corporate website
C. blogs
D. marketing website
The types of major online marketing domains includes?
A. business to consumer
B. business to business
C. consumer to business
D. all of above
Value proposition consists of?
A. Differentiation
B. Segmentation & targeting
C. Positioning
D. Both a and c