A. visual mantra
B. branding mantra
C. legitimate mantra
D. straddle mantra
A. straddle positioning
B. straddle segmentation
C. straddle targeting
D. straddle points of parity
A. threaten branding
B. potential branding
C. primal branding
D. strength branding
The concept of viewing brands as belief complexed system is classified as __________? Read More »
Crafting Brand Positioning, Marketing McqsA. potential threats
B. potential strengths
C. potential opportunities
D. potential weaknesses
A. leverage able advantage
B. non leverage advantage
C. announced advantage
D. inspiring advantage
A. perceptual maps
B. preference representation
C. feasible representation
D. desirable representation
A. simplifying
B. straddling
C. communication
D. inspiration
A. communication
B. inspiring
C. simplifying
D. straddling
A. points of references
B. points of positioning
C. points of association
D. points of differences
The differentiability, deliverability and desirability are considered as __________? Read More »
Crafting Brand Positioning, Marketing McqsA. legitimate mantra
B. straddle mantra
C. visual mantra
D. branding mantra
