Our website is made possible by displaying online advertisements to our visitors. Please consider supporting us by whitelisting our website.

» Copywriting solved MCQs

Since agency brief is very detailed and goes into great depth, its recommend that:

Question:

Since agency brief is very detailed and goes into great depth, its recommend that:

A.

A team completes this briefing.

B.

A single person

C.

Production people complete this

D.

Media Planners complete this

Answer» a. A team completes this briefing.

Note: The above multiple-choice question is for all general and Competitive Exams in India

Since agency brief is very detailed and goes into great depth, its recommend that: Read More »

» Copywriting solved MCQs

A customer avatar is an __________ of a specific individual who represents the target of your _______

Question:

A customer avatar is an __________ of a specific individual who represents the target of your _______

A.

imaginative story; actual purchase

B.

true life story; marketing efforts

C.

true life story; actual purchase

D.

imaginative story; marketing efforts

Answer» d. imaginative story; marketing efforts

Note: The above multiple-choice question is for all general and Competitive Exams in India

A customer avatar is an __________ of a specific individual who represents the target of your _______ Read More »

» Copywriting solved MCQs

An important part of creative strategy is determining the central theme that will become the __________of the ad campaign.

Question:

An important part of creative strategy is determining the central theme that will become the __________of the ad campaign.

A.

Major selling idea

B.

Big Idea

C.

USP

D.

Brand Identity

Answer» a. Major selling idea

Note: The above multiple-choice question is for all general and Competitive Exams in India

An important part of creative strategy is determining the central theme that will become the __________of the ad campaign. Read More »

» Copywriting solved MCQs

Who is the main target audience of the Tide advert?

Question:

Who is the main target audience of the Tide advert?

A.

women who live in America

B.

women who spend their lives doing the washing

C.

women shopping for christmas presents

D.

newly married females with young families

Answer» d. newly married females with young families

Note: The above multiple-choice question is for all general and Competitive Exams in India

Who is the main target audience of the Tide advert? Read More »

» Copywriting solved MCQs

Those who profess to be right-brain thinkers

Question:

Those who profess to be right-brain thinkers

A.

Might feel that they have strong math and logic skills

B.

Feel that their talents are more on the creative side of things.

C.

They are No brainer

D.

They have Low IQ

Answer» b. Feel that their talents are more on the creative side of things.

Note: The above multiple-choice question is for all general and Competitive Exams in India

Those who profess to be right-brain thinkers Read More »

» Copywriting solved MCQs

The opening line of a story that has the most important information is called….

Question:

The opening line of a story that has the most important information is called….

A.

The headline

B.

The introduction

C.

The Explanation

D.

The Lead

Answer» d. The Lead

Note: The above multiple-choice question is for all general and Competitive Exams in India

The opening line of a story that has the most important information is called…. Read More »

» Copywriting solved MCQs