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Consumer Markets and Buyer Behavior

The pricing strategy used to set price of by-products to make the price of main product even more competitive is classified as?

The pricing strategy used to set price of by-products to make the price of main product even more competitive is classified as?

A. by-product pricing
B. captive product pricing
C. optional product pricing
D. Two part pricing

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Consumer Markets and Buyer Behavior, Marketing Mcqs

The stage which concludes the supplier’s performance assessment by business buyers is classified as?

The stage which concludes the supplier’s performance assessment by business buyers is classified as?

A. supplier selection
B. proposal solicitation
C. performance review
D. order-routine specification

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Consumer Markets and Buyer Behavior, Marketing Mcqs

The pricing issue arise when manufacturer could not force dealers or retailers to charge a specific price is classified as?

The pricing issue arise when manufacturer could not force dealers or retailers to charge a specific price is classified as?

A. deceptive pricing
B. price discrimination
C. resale price maintenance
D. fix quantity pricing

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Consumer Markets and Buyer Behavior, Marketing Mcqs