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Company and Marketing Strategy

The concept through which the life is brought up in message of advertising strategy in memorable and distinctive way is classified as

Company and Marketing Strategy, Marketing Mcqs /
The concept through which the life is brought up in message of advertising strategy in memorable and distinctive way is classified as

A. rational concept
B. reminder concept
C. creative concept
D. persuasive concept

The concept through which the life is brought up in message of advertising strategy in memorable and distinctive way is classified as Read More »

Company and Marketing Strategy, Marketing Mcqs

The ‘Fit and Polish’ consumers seek benefits balance between function and style is an example of?

Company and Marketing Strategy, Marketing Mcqs /
The ‘Fit and Polish’ consumers seek benefits balance between function and style is an example of?

A. geographic segmentation
B. income segmentation
C. psychographic segmentation
D. benefit segmentation

The ‘Fit and Polish’ consumers seek benefits balance between function and style is an example of? Read More »

Company and Marketing Strategy, Marketing Mcqs

Considering competitive positions, the company which serves small customer segments that remain ignored by other companies in industry is classified as?

Company and Marketing Strategy, Marketing Mcqs /
Considering competitive positions, the company which serves small customer segments that remain ignored by other companies in industry is classified as?

A. market follower
B. market niche
C. market challenger
D. market leader

Considering competitive positions, the company which serves small customer segments that remain ignored by other companies in industry is classified as? Read More »

Company and Marketing Strategy, Marketing Mcqs

The analysis conducted to examine benefits that are seek by customers and how customers value offers of competitors is classified as?

Company and Marketing Strategy, Marketing Mcqs /
The analysis conducted to examine benefits that are seek by customers and how customers value offers of competitors is classified as?

A. customer value analysis
B. corporate image analysis
C. strategic behavior analysis
D. benchmarking

The analysis conducted to examine benefits that are seek by customers and how customers value offers of competitors is classified as? Read More »

Company and Marketing Strategy, Marketing Mcqs

The Company whose strategies are in accordance to strategy of other competitive firms in industry is classified as?

Company and Marketing Strategy, Marketing Mcqs /
The Company whose strategies are in accordance to strategy of other competitive firms in industry is classified as?

A. profit centered company
B. market centered company
C. competitor centered company
D. customer centered company

The Company whose strategies are in accordance to strategy of other competitive firms in industry is classified as? Read More »

Company and Marketing Strategy, Marketing Mcqs

Considering competitive positions, the firm other than market leader who is fighting hard in its industry to increase market share is classified as?

Company and Marketing Strategy, Marketing Mcqs /
Considering competitive positions, the firm other than market leader who is fighting hard in its industry to increase market share is classified as?

A. market follower
B. market niche
C. market challenger
D. market leader

Considering competitive positions, the firm other than market leader who is fighting hard in its industry to increase market share is classified as? Read More »

Company and Marketing Strategy, Marketing Mcqs