Collecting Information and Forecasting Demand

A. low market penetration index
B. strict demand
C. high market penetration index
D. stretched market penetration index

A. raw material cost
B. production
C. sales
D. marketing effort

A. geographic environment analysis
B. economic environment analysis
C. demographic environment analysis
D. analysis of natural environment

A. total market potential
B. total production potential
C. total demand potential
D. current demand

A. minor trends
B. mega trends
C. special followers
D. introductory products