The marketing response which comes into action after the change happens is classified as ______________?
A. geographical anticipation
B. selective anticipation
C. responsive anticipation
D. reactive anticipation
A. geographical anticipation
B. selective anticipation
C. responsive anticipation
D. reactive anticipation
A. time-series analysis
B. expert opinion
C. sales force opinion
D. buyer’s intentions
A. market equilibrium point
B. Company’s equilibrium point
C. horizontal axis
D. vertical axis
In graph of market demand, the products resulting demand is written on __________? Read More »
Collecting Information and Forecasting Demand, Marketing McqsA. product demand
B. market share
C. market index
D. product index
The higher level of selective demand for the product is referred as ____________? Read More »
Collecting Information and Forecasting Demand, Marketing McqsA. product-index percentage
B. market share percentage
C. product potential percentage
D. product-penetration percentage
The percentage of service ownership in a population is called ____________? Read More »
Collecting Information and Forecasting Demand, Marketing McqsA. super trend
B. fabulous trend
C. techno-socio trend
D. mega trend
A. low market penetration index
B. high market penetration index
C. fixed index
D. zero index
A. trend
B. mega trend
C. minor fad
D. market disaster
A. product-share
B. sales response functions
C. company market share
D. potential customers
A. corporate environmentalism
B. individual environmentalism
C. market environmentalism
D. environment segmentation