Question: Which one from the below is not a brand-related characteristic of brand personality. A. Country of origin B. Product Category C. Product Package D. Product Price Answer» a. Country of origin Note: The above multiple-choice question is for all…

Question: This buyer might be termed a switcher. The buyer is at the bottom level of the brand loyalty Pyramid . He is ________ buyer A. Non Satisfied B. Non- Loyal C. Committed D. Satisfied Answer» b. Non- Loyal Note:…

Question: It is one of the Brand Identity structure A. Brand Association B. Extended Identity C. Brand Image D. Brand Symbol Answer» b. Extended Identity Note: The above multiple-choice question is for all general and Competitive Exams in India. 

Question: The brand product matrix can be defined as a graphical representation of all the brands and products sold by an: A. City B. Organization C. People D. Country Answer» b. Organization Note: The above multiple-choice question is for all…

Question: Brand awareness may exist in three levels: Brand Recognition________ and Top of the Mind A. Brand recall B. Brand positioning C. Brand equity D. Brand vision Answer» a. Brand recall Note: The above multiple-choice question is for all general…

Question: In brand identity – Brand as a product example is A. Toberlone – B. Airtel C. Swatch bharth D. Go Green Answer» a. Toberlone – Note: The above multiple-choice question is for all general and Competitive Exams in India. 

Question: Brand positioning of Tide – Tide hai tho white hai A. Product Attribute B. Price and Quality C. User D. Cultural symbol Answer» a. Product Attribute Note: The above multiple-choice question is for all general and Competitive Exams in…

Question: Brand recall may be tested into two forms : Aided recall A. Unaided recall B. Brand recall C. Brand recognition D. Unaware brand Answer» a. Unaided recall Note: The above multiple-choice question is for all general and Competitive Exams…

Question: Uniformity is the ________ A. Father of branding B. Mother of branding C. Necessity of Branding D. Must for branding Answer» b. Mother of branding Note: The above multiple-choice question is for all general and Competitive Exams in India. 

Question: It is the ultimate achievement-need of branding A. Brand Relationship B. Brand Associations C. Brand Looks D. Brand elements Answer» a. Brand Relationship Note: The above multiple-choice question is for all general and Competitive Exams in India.