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Analyzing Consumer Markets

In industry, market is affected by marketing expenditures of companies is called ___________?

July 18, 2022September 29, 2021 by admin
In industry, market is affected by marketing expenditures of companies is called ___________?

A. expansible market
B. no expansible market
C. expanding expenditure
D. limited expenditure

Categories Analyzing Consumer Markets, Marketing Mcqs

The non-significant social and economic marketing activity is called ___________?

July 17, 2022September 29, 2021 by admin
The non-significant social and economic marketing activity is called ___________?

A. fad
B. fade fashion
C. marketing shade
D. short-term marketing wave

Categories Analyzing Consumer Markets, Marketing Mcqs

The groups that may have direct or indirect effect on their buying behaviors and attitudes are classified as ____________?

July 17, 2022September 29, 2021 by admin
The groups that may have direct or indirect effect on their buying behaviors and attitudes are classified as ____________?

A. reference groups
B. affecting groups
C. marketing groups
D. retailer groups

Categories Analyzing Consumer Markets, Marketing Mcqs

The buying person’s spouse and children is classified __________?

July 17, 2022September 29, 2021 by admin
The buying person’s spouse and children is classified __________?

A. family of procreation
B. family orientation
C. inspiration orientation
D. group orientation

Categories Analyzing Consumer Markets, Marketing Mcqs

When the marketers offer the products which is representation of the category as a whole is classified as ____________?

July 17, 2022September 29, 2021 by admin
When the marketers offer the products which is representation of the category as a whole is classified as ____________?

A. representative heuristic
B. motivation heuristic
C. expectancy heuristic
D. psychological heuristic

Categories Analyzing Consumer Markets, Marketing Mcqs

The representative heuristic and availability heuristic are the types of ____________?

July 17, 2022September 29, 2021 by admin
The representative heuristic and availability heuristic are the types of ____________?

A. motivation heuristic
B. peripheral heuristic
C. expectancy heuristic
D. decision heuristic

Categories Analyzing Consumer Markets, Marketing Mcqs

The effect of references, family and statuses are classified as ________?

July 17, 2022September 29, 2021 by admin
The effect of references, family and statuses are classified as ________?

A. effect of social factors
B. effect of cultural factors
C. effect of economic factors
D. effect of global factors

Categories Analyzing Consumer Markets, Marketing Mcqs

The process of where, when and how information gets into person’s memory is called ___________?

July 17, 2022September 29, 2021 by admin
The process of where, when and how information gets into person’s memory is called ___________?

A. memory encoding
B. memory decoding
C. memory retrieval
D. memory revival

Categories Analyzing Consumer Markets, Marketing Mcqs

The ‘expectancy value model’ is classified as __________?

July 17, 2022September 29, 2021 by admin
The ‘expectancy value model’ is classified as __________?

A. compensatory model
B. non compensatory model
C. realistic model
D. approached model

Categories Analyzing Consumer Markets, Marketing Mcqs

The individual characteristics of a person that include the lifestyle, values, occupation and self-concept are classified as ____________?

July 17, 2022September 29, 2021 by admin
The individual characteristics of a person that include the lifestyle, values, occupation and self-concept are classified as ____________?

A. social factors
B. personal factors
C. family factors
D. status factors

Categories Analyzing Consumer Markets, Marketing Mcqs
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