Global Marketplace | Marketing Mcqs

Because of experience, the changes in individual behavior is referred as?

Byadmin August 25, 2021July 18, 2022

Because of experience, the changes in individual behavior is referred as?

A. learning
B. change in personality
C. change in brand image
D. none of above

Developing Marketing Strategies and Plans | Marketing Mcqs

The network of specific suppliers and distributors to create superior value is called __________?

The network of specific suppliers and distributors to create superior value is called __________?

A. supply chain
B. value chain
C. product chain
D. marketing chain

Read More The network of specific suppliers and distributors to create superior value is called __________?
Marketing Mcqs | Product Strategy Setting

The technique according to which the Company can lengthen product line beyond the current carrying range of products is classified as __________?

The technique according to which the Company can lengthen product line beyond the current carrying range of products is classified as __________?

A. line consistency
B. line stretching
C. line filling
D. line depth

Read More The technique according to which the Company can lengthen product line beyond the current carrying range of products is classified as __________?
Developing Marketing Strategies and Plans | Marketing Mcqs

The price of product is subtracted from variable cost than divided by fixed cost for calculation is __________?

The price of product is subtracted from variable cost than divided by fixed cost for calculation is __________?

A. unit cost
B. break-even volume
C. target return price
D. target return cost

Read More The price of product is subtracted from variable cost than divided by fixed cost for calculation is __________?
Consumer Markets and Buyer Behavior | Marketing Mcqs

If the breakeven volume is 20000 units, difference of price and variable cost is $15 then the fixed cost is?

If the breakeven volume is 20000 units, difference of price and variable cost is $15 then the fixed cost is?

A. $600,000
B. $300,000
C. $400,000
D. $500,000

Read More If the breakeven volume is 20000 units, difference of price and variable cost is $15 then the fixed cost is?
Company and Marketing Strategy | Marketing Mcqs

The ‘undifferentiated marketing’ is also called as?

The ‘undifferentiated marketing’ is also called as?

A. mass marketing
B. segmented marketing
C. concentrated marketing
D. micromarketing

Read More The ‘undifferentiated marketing’ is also called as?
Customer Driven Marketing Strategy | Marketing Mcqs

In market segmentation evaluation, the factors must be considered are?

In market segmentation evaluation, the factors must be considered are?

A. segment size and growth
B. segment structural attractiveness
C. company objective and resources
D. all of above

Read More In market segmentation evaluation, the factors must be considered are?

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