__________ goods constitute the bulk of most countries’ production and marketing efforts.
__________ goods constitute the bulk of most countries’ production and marketing efforts.
A. Durable
B. Impulse
C. Physical
D. Service e. Event
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The pricing strategy which starts with ideal price and targets the cost which ensures that set price will be met is classified as?
The pricing strategy which starts with ideal price and targets the cost which ensures that set price will be met is classified as?A. target costing
B. marginal costing
C. learning curve costing
D. demand based costingThe international marketing strategy according to which company uses same marketing mix in all the international markets is called?
The international marketing strategy according to which company uses same marketing mix in all the international markets is called?A. straight product marketing
B. product adaptation marketing
C. standardized global marketing
D. adapted global marketingThe strategy which set prices in two dimensions such as charging fixed fee with variable usage rate is called?
The strategy which set prices in two dimensions such as charging fixed fee with variable usage rate is called?A. double pricing
B. optional part pricing
C. two-part pricing
D. combine pricingThe sales frequency of product represents the______________?
The sales frequency of product represents the______________?A. product consumption rate
B. product life cycle
C. product age
D. seller’s decisionThe positive situational factors and internal capabilities is part of company’s?
The positive situational factors and internal capabilities is part of company’s?A. Strengths
B. Weaknesses
C. Opportunities
D. ThreatsThe introduction of new flavors or new colors packaging and new forms of same product is classified as _________?
The introduction of new flavors or new colors packaging and new forms of same product is classified as _________?A. product extension
B. brand extension
C. line extension
D. category extension