______ is an arrangement that associates a single product or service with more than one brand name.

by
Question:

______ is an arrangement that associates a single product or service with more than one brand name.

A.

Brand building

B.

Brand leveraging

C.

Co-branding

D.

Brand strategies

Answer» c. Co-branding

Note: The above multiple-choice question is for all general and Competitive Exams in India.