Question:

Marketing brief is a:

A.

Document outlining the questions about markets

B.

Document outlining the questions about customers

C.

Document outlining the questions about markets and customers

D.

Document outlining the expectations by a company’s marketing team regarding a advertising campaign. The marketing team can clearly define what they want the creative team to create.

Answer» d. Document outlining the expectations by a company’s marketing team regarding a advertising campaign. The marketing team can clearly define what they want the creative team to create.