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Which of the following promotional forms is often described as being too impersonal and only a one-way communication form?

/ Advertising in Contemporary Society solved MCQs / By
Question:

Which of the following promotional forms is often described as being too impersonal and only a one-way communication form?

A.

advertising

B.

personal selling

C.

public relations

D.

sales promotion

Answer» a. advertising

Note: The above multiple-choice question is for all general and Competitive Exams in India.