Question:
An advertising brief is a:
| A. |
Summary document |
B. |
Summary document providing information about the expectations associated with an advertising campaign so all parties know what is expected of them. |
C. |
Summary document providing information about the expectations of clients |
D. |
Research documents |
Answer» b. Summary document providing information about the expectations associated with an advertising campaign so all parties know what is expected of them. |
| Note: |
The above multiple-choice question is for all general and Competitive Exams in India. |
