A. late majority
B. early majority
C. laggard
D. early adopter
A. total economic cost
B. total functional cost
C. total customer cost
D. total sampling cost
A. pull strategy
B. bundle strategy
C. shallow strategy
D. push strategy
A. customer acquisition process
B. market sensing process
C. CRM process
D. all of the above
A. one-level channel
B. Zero-level channel
C. Three-level channel
D. Two-level channel
A. product-index percentage
B. market share percentage
C. product potential percentage
D. product-penetration percentage
A. points of references
B. points of positioning
C. points of association
D. points of differences