Customer Driven Marketing Strategy | Marketing Mcqs

The Website used to build customer goodwill, supplement sales channels and collect customer feedback is classified as?

Byadmin August 25, 2021July 17, 2022

The Website used to build customer goodwill, supplement sales channels and collect customer feedback is classified as?

A. corporate website
B. marketing website
C. branding website
D. viral website

Creating Brand Equity | Marketing Mcqs

The quantitative tracking data which shows how marketing mix are performing its best are classified as _________?

The quantitative tracking data which shows how marketing mix are performing its best are classified as _________?

A. brand valuation
B. assets evaluation
C. brand audit
D. brand tracking studies

Read More The quantitative tracking data which shows how marketing mix are performing its best are classified as _________?
Developing Marketing Strategies and Plans | Marketing Mcqs

The promotional pricing technique adopted by retailers and lowering selling prices of well-known brands is classified as ___________?

The promotional pricing technique adopted by retailers and lowering selling prices of well-known brands is classified as ___________?

A. loss leader pricing
B. cash rebates
C. special customer pricing
D. special event pricing

Read More The promotional pricing technique adopted by retailers and lowering selling prices of well-known brands is classified as ___________?
Identifying Market Segments and Targets | Marketing Mcqs

The set of segments which share some profitable similarities are classified as ________?

The set of segments which share some profitable similarities are classified as ________?

A. micro segment
B. niche segments
C. super segments
D. similar segments

Read More The set of segments which share some profitable similarities are classified as ________?
Creating Brand Equity | Marketing Mcqs

The extent in which value in created in customer’s mind and affects market performance is considered as __________?

The extent in which value in created in customer’s mind and affects market performance is considered as __________?

A. market multiplier
B. customer multiplier
C. customer multiplier
D. program multiplier

Read More The extent in which value in created in customer’s mind and affects market performance is considered as __________?
Marketing Mcqs | New Product Development

The communication channels such as buzz marketing and word-of-mouth influence are classified as?

The communication channels such as buzz marketing and word-of-mouth influence are classified as?

A. non-personal communication channels
B. non-emotional communication channels
C. personal communication channels
D. irrational communication channels

Read More The communication channels such as buzz marketing and word-of-mouth influence are classified as?
Consumer Markets and Buyer Behavior | Marketing Mcqs

To avoid complex buying situation, the buying of packaged solution from single seller is considered as?

To avoid complex buying situation, the buying of packaged solution from single seller is considered as?

A. new task
B. modified rebuy
C. straight rebuy
D. solutions selling

Read More To avoid complex buying situation, the buying of packaged solution from single seller is considered as?

Similar Posts