Conducting Marketing Research | Marketing Mcqs

The research type in which the researchers can collect data by observing the relevant factors is called __________?

Byadmin September 30, 2021July 17, 2022

The research type in which the researchers can collect data by observing the relevant factors is called __________?

A. demographic research
B. psychographic research
C. ethnographic research
D. observational research

Identifying Market Segments and Targets | Marketing Mcqs

When all the customers have same preferences, the marketing strategy is classified as ___________?

When all the customers have same preferences, the marketing strategy is classified as ___________?

A. mass marketing
B. niche marketing
C. individual marketing
D. profitability marketing

Read More When all the customers have same preferences, the marketing strategy is classified as ___________?
Direct and Online Marketing | Marketing Mcqs

The stages such as awareness stage, conviction stage, liking stage, preference stage and actual purchase stage are all stages of the process called?

The stages such as awareness stage, conviction stage, liking stage, preference stage and actual purchase stage are all stages of the process called?

A. channeling stages
B. buyer readiness stage
C. channel designing stages
D. strategic stages

Read More The stages such as awareness stage, conviction stage, liking stage, preference stage and actual purchase stage are all stages of the process called?
Company and Marketing Strategy | Marketing Mcqs

The process of watching customers in natural environment is called?

The process of watching customers in natural environment is called?

A. experimental research
B. ethnographic research
C. observational research
D. survey research

Read More The process of watching customers in natural environment is called?
Creating Brand Equity | Marketing Mcqs

The number of acquisition and its prospect depends on _________?

The number of acquisition and its prospect depends on _________?

A. add-on spending
B. retention
C. visualization
D. acquisition

Read More The number of acquisition and its prospect depends on _________?
Marketing Mcqs | Pricing Strategy

According to promotional mix, the method which focuses on building relationships with individual customers to maintain lasting relationship is called?

According to promotional mix, the method which focuses on building relationships with individual customers to maintain lasting relationship is called?

A. sales promotion
B. offline promotion
C. direct channeling
D. direct marketing

Read More According to promotional mix, the method which focuses on building relationships with individual customers to maintain lasting relationship is called?
Collecting Information and Forecasting Demand | Marketing Mcqs

The slow economic and technological changes which influence for larger period of times is called __________?

The slow economic and technological changes which influence for larger period of times is called __________?

A. super trend
B. fabulous trend
C. techno-socio trend
D. mega trend

Read More The slow economic and technological changes which influence for larger period of times is called __________?

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