The authors believe there are three tests that can be applied to judge whether a strategy is ‘good’. These are:

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Question:

The authors believe there are three tests that can be applied to judge whether a strategy is ‘good’. These are:

A.

Fit, distinctiveness, sustainability

B.

Fit, internal resources, external environment

C.

Distinctiveness, internal resources, fit

D.

Sustainability, distinctiveness, external environment

Answer» b. Fit, internal resources, external environment

Note: The above multiple-choice question is for all general and Competitive Exams in India.