Bachelor of Mass Media (BMM) Archives

Endorser brandusually represents organization rather than product because organizational association such as innovation, leadership and trust are particularly relevant for endorsemen example

Question: Endorser brandusually represents organization rather than product because organizational association such as innovation, leadership and trust are particularly relevant for endorsemen example A. Mc Maharaja, Mc Aloo Tikki B. Lux , Pears C. Surf, Rin D. Tide , Pantene Answer» a. Mc Maharaja, Mc Aloo Tikki Note: The above multiple-choice question is for all…

Jun 19, 2021 Read more

Full form of PPC is

Question: Full form of PPC is A. Pay-per-click advertising B. Point per customer C. Point pay customer D. Paid Point calculation Answer» a. Pay-per-click advertising Note: The above multiple-choice question is for all general and Competitive Exams in India.

Jun 19, 2021 Read more

Mass culture is also known as :

Question: Mass culture is also known as : A. Public culture B. Popular culture C. Media culture D. Traditional culture Answer» b. Popular culture Note: The above multiple-choice question is for all general and Competitive Exams in India.

Jun 19, 2021 Read more

Advertising that is set in small type and arranged according to categories or interests

Question: Advertising that is set in small type and arranged according to categories or interests A. Display ads B. Classified ads C. Testimonial ads D. Banner ads Answer» b. Classified ads Note: The above multiple-choice question is for all general and Competitive Exams in India.

Jun 19, 2021 Read more

________has an impact on people that can be negative as well as positive.

Question: ________has an impact on people that can be negative as well as positive. A. Values B. Impressions C. Advertising D. Brand Answer» c. Advertising Note: The above multiple-choice question is for all general and Competitive Exams in India.

Jun 19, 2021 Read more

_____ is quite similar to booklet in physical make up except that it is larger and presents wider variety of items.

Question: _____ is quite similar to booklet in physical make up except that it is larger and presents wider variety of items. A. Catalogue B. Booklets C. Price List D. Sales Letters Answer» a. Catalogue Note: The above multiple-choice question is for all general and Competitive Exams in India.

Jun 19, 2021 Read more

Copywriting, Illustration and…. Are the three activities of creativity in advertisement.

Question: Copywriting, Illustration and…. Are the three activities of creativity in advertisement. A. Jingles B. Caption C. Taglines D. Layout Answer» c. Taglines Note: The above multiple-choice question is for all general and Competitive Exams in India.

Jun 19, 2021 Read more

The modern word Brand is derived from the word ______________

Question: The modern word Brand is derived from the word ______________ A. Trademarked products B. Goods C. Brandr D. . Burning Answer» c. Brandr Note: The above multiple-choice question is for all general and Competitive Exams in India.

Jun 19, 2021 Read more

______describes advertising in a medium such as a newspaper, magazine, or trade journal.

Question: ______describes advertising in a medium such as a newspaper, magazine, or trade journal. A. Online advertising B. Television advertising C. Press advertising D. Digital advertising Answer» c. Press advertising Note: The above multiple-choice question is for all general and Competitive Exams in India.

Jun 19, 2021 Read more

Despite this massive set back, they kept the cord live with their consumers. A series of videos with hashtags WEMISSYOUTOO were launched by the well known brand

Question: Despite this massive set back, they kept the cord live with their consumers. A series of videos with hashtags WEMISSYOUTOO were launched by the well known brand A. Yippe B. Top Ramen C. Maggi D. Chings Answer» c. Maggi Note: The above multiple-choice question is for all general and Competitive Exams in India.

Jun 19, 2021 Read more