Marketing Mcqs | Product Strategy Setting

If the company carries 6 product lines and total length of each product line is 24 then the average length of product line will be __________?

Byadmin October 4, 2021July 18, 2022

If the company carries 6 product lines and total length of each product line is 24 then the average length of product line will be __________?

A. 4
B. 6
C. 24
D. 30

Customer Driven Marketing Strategy | Marketing Mcqs

The market which is segmented on the basis of usage rate of product such as ‘light, medium and heavy users’ of the products is considered as?

The market which is segmented on the basis of usage rate of product such as ‘light, medium and heavy users’ of the products is considered as?

A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation

Read More The market which is segmented on the basis of usage rate of product such as ‘light, medium and heavy users’ of the products is considered as?
Analyzing Business Markets | Marketing Mcqs

The individuals who use the products and initiate defining the product requirements are classified as_________?

The individuals who use the products and initiate defining the product requirements are classified as_________?

A. users
B. influencers
C. deciders
D. initiators

Read More The individuals who use the products and initiate defining the product requirements are classified as_________?
Marketing Mcqs | Pricing Capturing Customer Value

The supplies such as lubricants, coal, paper and pencils are best classified as?

The supplies such as lubricants, coal, paper and pencils are best classified as?

A. operating supplies
B. repair and maintenance supplies
C. business advisory services
D. consumer specialty products

Read More The supplies such as lubricants, coal, paper and pencils are best classified as?
Marketing Mcqs | Product Strategy Setting

In branding, when two or more well perceived brands collaborate together to market product is classified as ________?

In branding, when two or more well perceived brands collaborate together to market product is classified as ________?

A. co-branding
B. mix branding
C. optional branding
D. line fill branding

Read More In branding, when two or more well perceived brands collaborate together to market product is classified as ________?
Marketing Mcqs | Retailing and Wholesaling Strategy

The products purchased for further processing by business owners are best classified as?

The products purchased for further processing by business owners are best classified as?

A. consumer products
B. industrial products
C. augmented products
D. core customer value

Read More The products purchased for further processing by business owners are best classified as?
Marketing Mcqs | Products | Services and Brands

Considering the franchise organization, the independent business people involved other than service organization is represented as?

Considering the franchise organization, the independent business people involved other than service organization is represented as?

A. specialty line handlers
B. corporate units
C. franchisor
D. franchisee

Read More Considering the franchise organization, the independent business people involved other than service organization is represented as?