Markets

Economics Mcqs | Efficiency And The Public Interest | Markets

Even through buying roles in the family change constantly the _________ has traditionally been the main purchasing agent for the family?

Even through buying roles in the family change constantly the _________ has traditionally been the main purchasing agent for the family?

A. wife
B. husband
C. teenage children
D. grandparent

Read More Even through buying roles in the family change constantly the _________ has traditionally been the main purchasing agent for the family?
Economics Mcqs | Efficiency And The Public Interest | Markets

A _______ is a promotion strategy that calls for using the sales force and trade promotion to move the produce through channels ?

A _______ is a promotion strategy that calls for using the sales force and trade promotion to move the produce through channels ?

A. push strategy
B. pull strategy
C. blocking strategy
D. integrated strategy

Read More A _______ is a promotion strategy that calls for using the sales force and trade promotion to move the produce through channels ?
Economics Mcqs | Efficiency And The Public Interest | Markets

According to the price/quality strategy matrix when a company overprices its product in relation to its quality it is considered to be using which type of strategy ?

According to the price/quality strategy matrix when a company overprices its product in relation to its quality it is considered to be using which type of strategy ?

A. Good-value strategy
B. Premium strategy
C. Overcharging strategy
D. Snob strategy

Read More According to the price/quality strategy matrix when a company overprices its product in relation to its quality it is considered to be using which type of strategy ?
Economics Mcqs | Efficiency And The Public Interest | Markets

In evaluating messages for advertising telling how the product is better than the competing brands aims at making the ad ?

In evaluating messages for advertising telling how the product is better than the competing brands aims at making the ad ?

A. meaningful
B. distinctive
C. believable
D. remembered

Read More In evaluating messages for advertising telling how the product is better than the competing brands aims at making the ad ?
Economics Mcqs | Efficiency And The Public Interest | Markets

According to Engel’s law as income rises ?

According to Engel’s law as income rises ?

A. The percentage spent on food rises
B. The percentage spent on housing increases
C. The percentage spent on other categories increase
D. The percentage spent on savings remains constant

Read More According to Engel’s law as income rises ?
Economics Mcqs | Efficiency And The Public Interest | Markets

A set of interdependent organizations involved in the process of making a product or service available for use or consumption by the consumer or business user is called a(n) ?

A set of interdependent organizations involved in the process of making a product or service available for use or consumption by the consumer or business user is called a(n) ?

A. retailer
B. wholesaler
C. distribution channel
D. logistics

Read More A set of interdependent organizations involved in the process of making a product or service available for use or consumption by the consumer or business user is called a(n) ?
Economics Mcqs | Efficiency And The Public Interest | Markets

Rolls Royce uses which of the following distribution formats ?

Rolls Royce uses which of the following distribution formats ?

A. Intensive distribution
B. Exclusive distribution
C. Selective distribution
D. Open distribution

Read More Rolls Royce uses which of the following distribution formats ?
Economics Mcqs | Efficiency And The Public Interest | Markets

If the field salesforce has been supplied with new leads (via the telephone) that have been qualified, they have probably been assisted by ?

If the field salesforce has been supplied with new leads (via the telephone) that have been qualified, they have probably been assisted by ?

A. master salespersons
B. sales assistants
C. technical support persons
D. telemarketers

Read More If the field salesforce has been supplied with new leads (via the telephone) that have been qualified, they have probably been assisted by ?
Economics Mcqs | Efficiency And The Public Interest | Markets

The stage is the product life cycle that focuses on expanding market and creating product awareness and trails is the ?

The stage is the product life cycle that focuses on expanding market and creating product awareness and trails is the ?

A. decline stage
B. introduction stage
C. growth stage
D. maturity stage

Read More The stage is the product life cycle that focuses on expanding market and creating product awareness and trails is the ?
Economics Mcqs | Efficiency And The Public Interest | Markets

3M runs a Pollution a Prevention Pays program that has led to a substantial reduction in pollution and costs this would be an example of responding and costs. This would be an example of responding to which of the following ?

3M runs a Pollution a Prevention Pays program that has led to a substantial reduction in pollution and costs this would be an example of responding and costs. This would be an example of responding to which of the following ?

A. Nader’s raiders
B. The green movement
C. Governmental regulation
D. International competition

Read More 3M runs a Pollution a Prevention Pays program that has led to a substantial reduction in pollution and costs this would be an example of responding and costs. This would be an example of responding to which of the following ?