Question:

According to whom mass media are primarily moulders of society as well as reflectors of it..

A.

denis mc quail

B.

harold lasswell

C.

wilbur schramm

D.

george gerbner.

Answer» a. denis mc quail

Question:

Caption means

A.

name of the reporter

B.

place of origin of news

C.

text accompanying a photo

D.

name of publisher

Answer» c. text accompanying a photo

Question:

The area related to Noam Chomsky

A.

public relation

B.

advertising

C.

radio

D.

media criticism

Answer» d. media criticism

Question:

Interpersonal communication is

A.

communication with the crowd

B.

communication with public

C.

communication between two individuals

D.

communication with his own mind.

Answer» c. communication between two individuals

Question:

The SMCR model of communication was devised by

A.

shannon &weaver

B.

david berlo

C.

wilbur schramm

D.

westley &mclean

Answer» b. david berlo

Question:

Which theory is derived from the studies of Saussure and Pierce

A.

mass society theory

B.

hegemony theory

C.

culture of semeotic theory

D.

political economic media theory

Answer» c. culture of semeotic theory

Question:

The attitude change theory was a contribution of

A.

carl howland

B.

lumsdaine

C.

sheffeild

D.

all the above

Answer» d. all the above

Question:

TV telecasting began in

A.

1925

B.

1930

C.

1935

D.

1940

Answer» d. 1940

Question:

Vidura is a journal published by

A.

pti

B.

press council of india

C.

iimc

D.

press institute of india

Answer» d. press institute of india

Question:

It was in ____________ world wide web was developed

A.

1991

B.

1992

C.

1993

D.

1994

Answer» d. 1994