What refers to the value of an intangible item which arises from the exclusive right of a company to provide a specified product and service in a certain region of the country ?

What refers to the value of an intangible item which arises from the exclusive right of a company to provide a specified product and service in a certain region of the country ?

A. Company value
B. Going value
C. Goodwill value
D. Franchise value

What refers to the value of an asset which a disinterested third party, different from the buyer and seller, will determine in order to establish a price acceptable to both parties ?

What refers to the value of an asset which a disinterested third party, different from the buyer and seller, will determine in order to establish a price acceptable to both parties ?

A. Book value
B. Market value
C. Fair value
D. Franchise value