According to the price/quality strategy matrix when a company overprices its product in relation to its quality it is considered to be using which type of strategy ?

According to the price/quality strategy matrix when a company overprices its product in relation to its quality it is considered to be using which type of strategy ?

A. Good-value strategy
B. Premium strategy
C. Overcharging strategy
D. Snob strategy

A set of interdependent organizations involved in the process of making a product or service available for use or consumption by the consumer or business user is called a(n) ?

A set of interdependent organizations involved in the process of making a product or service available for use or consumption by the consumer or business user is called a(n) ?

A. retailer
B. wholesaler
C. distribution channel
D. logistics

3M runs a Pollution a Prevention Pays program that has led to a substantial reduction in pollution and costs this would be an example of responding and costs. This would be an example of responding to which of the following ?

3M runs a Pollution a Prevention Pays program that has led to a substantial reduction in pollution and costs this would be an example of responding and costs. This would be an example of responding to which of the following ?

A. Nader’s raiders
B. The green movement
C. Governmental regulation
D. International competition