Bad loans in banking terminology are generally known as–

The Doing Business Report” is prepared by which of the following organizations every year?
(A) World Bank
(B) Asian Development Bank (ADB)
(C) International Monetary Fund (IMF)
(D) World Trade Organization (WTO)
Answer: World Bank

Which one of the following statements is correct ?
(A) Audit of an educational institution is compulsory if it is run by a charitable trust
(B) A club is treated as a commercial establishment
(C) The accounts of a charitable trust can be audited by any person who belongs to the accountancy profession
(D) Audit of a charitable trust is not compulsory under law
Answer: Audit of an educational institution is compulsory if it is run by a charitable trust

DAGMAR approach in marketing is used to measure:
A. Public relations
B. Advertising results
C. Selling volume
D. Consumer satisfaction (Correct)

DAGMAR (defining advertising goals for measured advertising results) is a marketing model used to establish clear objectives for an advertising campaign and measure its success. The DAGMAR model was introduced by Russell Colley in a 1961 report to the Association of National Advertisers and was expanded upon in 1995 by Solomon Dutka.

The telephone banking service includes ……………….

i) Automatic balance voice out
ii) Inquiry all term deposit account
iii) Direct cash withdraw
iv) Utility Bill payments
v) Voice out last five transactions

A) i, ii, iii and v only
B) i, ii, iv and v only (Correct)
C) ii, iii, iv and v only
D) All i, ii, iii, iv and v

A company promotes a product by giving T shirts with logo of a sports event, without sponsoring that sports event officially. This is an example of —-

  A. Attack Marketing
B. Ambush Marketing (Correct)
C. Mega Marketing
D. Meta Marketing