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A company promotes a product by giving T shirts with logo of a sports event, without sponsoring that sports event officially. This is an example of —-

/ Commerce MCQs / By

A company promotes a product by giving T shirts with logo of a sports event, without sponsoring that sports event officially. This is an example of —-

  A. Attack Marketing
B. Ambush Marketing (Correct)
C. Mega Marketing
D. Meta Marketing